Cosmotic hero
Cosmotic
  • Term

    Dec 2020 - Jan 2021

  • Client

    BAT

  • Work Scope
    • Website Design
    • Web Development

Building a cohesive digital identity for a beauty marketing brand

뷰티 마케팅 브랜드를 위한 웹사이트 구축

I designed and developed the website for Cosmotic, a beauty IMC marketing company. Drawing inspiration from the logotype’s graphic form, I created a visual motif that extends across the site — unifying the brand’s concept, mood, and digital presence into one cohesive experience.

Visual Concept

Translating cosmic motion into a visual identity

우주적 움직임을 비주얼 아이덴티티로 번역하다

Inspired by the orbital movement of celestial bodies, the tilted “O” from Cosmotic’s logotype becomes the central motif of the homepage. The rotating circle symbolizes the brand’s dynamic and interconnected approach to achieving diverse marketing goals. Paired with atmospheric photography, the design captures Cosmotic’s refined aesthetic and conveys the sense of harmony and fluidity that defines its identity.